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    We’ve changed our name to ‘Private Healthcare Australia’

    Date published: Wednesday 9 November 2011

    Private Healthcare Australia - Better Cover. Better Access. Better Care.Our new name is ‘Private Healthcare Australia’.

    We used to be the AHIA, but no longer!

    We still represent the Private Health Insurance industry and the millions of Australians who have chosen Private Healthcare Cover through our industry health funds.

    We are now over 12 million Australians strong

    There are now over 12 million Australians with Private Healthcare: families, grandparents, parents, children, couples and singles.

    These Australians have chosen Private Healthcare because it provides better quality healthcare – better cover – better access – better care – for themselves and their families.

    In fact, over 50% of Australians now rely on Private Healthcare.

    Our Vision

    Our vision is to work independently and with governments to provide Australians with the best cover, the best access, and the best healthcare services in the world.

    Our Role and Mission

    Our role is to represent the over 12 million Australians who choose better quality healthcare services. Our mission is to put their healthcare needs first.

    Our Quality Standards

    We clearly stand for the provision of ‘better quality’ healthcare services for all our members

    Our Values and Beliefs

    Our members
    • value responsibility and believe in taking control of their own healthcare affairs.
    • value freedom of choice and believe in their right to choose their own health cover and treatment.
    • value quality and believe in their right to choose better quality healthcare services.
    • value service and believe that speed and convenience are important aspects of service.
    • value affordability and believe that governments need to recognise the real financial contribution that members make in supporting Australia’s health system.

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    • RT @AusHealthReform: Armitage: increase integration and focus on primary care #healthreform
    • RT @AusHealthReform: Michael Armatige quoting data from AIHW showing private sector taking pressure of public sector #healthreform
    • Congratulations to @PeterDutton_MP on being appointed as the new Minister for Health. PHA looks forward to working with you. #auspol
    • RT @BupaAustralia: Ick-factor anti-ageing technqs we won't be recommending on 'Live Forever' #HealthyChat next Tues: http://t.co/8wDkzPZRxR
    • RT @CancerCouncilOz: Sunburn causes 95% of #melanomas, the most deadly form of #SkinCancer. Get to know the signs: http://t.co/LOndou3TYI
    • Voting tomorrow? Here's where the major parties stand on the Private Health Insurance Rebate: http://t.co/195Ov7NG5V #ausvotes
    • Our ad in today's @Australian: 'On September 7 make a healthy choice'. Ping @PeterDutton_MP @tanya_plibersek #saveyourrebate
    • RT @BupaAustralia: WAKE-UP CALLS #HealthyChat 8pm. Sun exposure on left side of face after 28yrs as a truck driver: http://t.co/Hb6xn4kwXQ
    • RT @MedibankCF: MCF 2014 Community Grants are now open! Grass roots programs: we want to hear from you! http://t.co/gg524cacPk
    • @asouthcottmp Counting down! Our ad in today's @australian - "On September 7 make a healthy choice". http://t.co/195Ov7NG5V #saveyourrebate
    • RT @HeartAust: 300,000 Aussies live with heart failure. Enough to fill the MCG 3 times! For info, visit http://t.co/WqulK4R49a http://t.co/…
    • RT @ABCNews24: Abbott: We have committed to fully restoring the private health insurance rebate when it is affordable to do so. #ausvotes
    • "On September 7, make a healthy choice". Our ad on p5 of today's @australian. #ausvotes #saveyourrebate http://t.co/195Ov7NG5V
    • Voters, in their own words, say how important their Private Health Insurance Rebate is to them. #ausvotes http://t.co/G1UIgJVghE
    • See the comments on Private Health Insurance by @JoeHockey and @Bowenchris from today's Treasurers' Debate #ausvotes http://t.co/aHNQ3akDVU
    • RT @CEO_PHA: Looking forward to Health Debate with @PeterDutton_MP and @tanya_plibersek at #NPC, like 12.5 million other privately insured …
    • Private Health Insurance injects $15 billion into the Australian Health System #youshouldknow http://t.co/dOpT9GsARt